Is This Course For You?  

• Are you looking to start a career in the exciting and profitable world of newborn photography, but not sure where to start? 

• Are you a photographer that has recently started their newborn photography journey, but you feel the quality of your work is holding you back from charging more?

• Are you a social photographer looking to add a new string to your bow, fill your weekdays with profitable sessions, and free up time on the weekends? 

If any of the above describes you, I am here to help!

It took me five years to build the confidence in my work to charge my clients what was needed to run a profitable business. I don't want you to make the same mistake, so I developed a system to help you achieve your goal of creating professional and sellable newborn baby portraits (for a healthy profit) in just three months. With this twelve-week mentoring programme, I will guide you, step by step, through this process, and upon completion, you will have the skills and confidence to continue to build your own beautiful portfolio of newborn baby portraits and a blueprint to launch your photography business.

 What's included?

This course is a members-only 12-week mentoring program. Each week, there is a live, interactive online lesson that covers an essential element in learning the art of photographing newborn babies and how to prepare for the launch of your business. There is also a two-hour LIVE Q&A session each week to review the week's topic and compare notes on the week's home learning task. All lessons and the Q&A sessions are recorded to watch at a time most convenient for you.

The core curriculum is broken down as follows:

29th April 2024

Week 1 - Equipment and Accessories

• Cameras, Lenses and Lighting gear.
• Specialist equipment and accessories for newborn photography.
• Discovering your brand and creative style.

6th May 2024

Week 2 - Newborn Safety

• How newborn photography differs from other genres.
• Newborn baby physiology, life in the womb and how it relates to newborn photography.
• Baby Safety - Photographing babies safely and with respect.

13th May 2024

Week 3 - Posing

• The six main newborn poses.
• Posing flow.
• Posing safely in props.

20th May 2024

Week 4 - Camera Angles and Composition

• Using the correct lens. 
• Optimum camera angles for the 6 foundation poses.
• Image composition guideline 

27th May 2024

Week 5 - Lighting

• Introducing studio light & using the correct settings.
• The four fundamentals of portrait lighting.
• Lighting newborn babies creatively.

3rd June 2024

Week 6 - Family Portraits

• Two easy family poses.
• Capturing emotion.
• Posing and lighting fundamentals.

10th June 2024

Week 7 - Portfolio Building

• Portfolio building sessions, the do's and dont's.
• Preparing for your first shoot.
• The 5 steps to create the perfect image.

17th June 2024

Week 8  - Post Production

• Essential hardware
• Editing Software 
• Post Production workflow

24th June 2024

Week 9 - Newborn Retouching

• The Main Photoshop Tools
• Photoshop Actions
• Editing in Adobe Lightroom and Photoshop

1st July 2024

Week 10  - Pricing & Sales

• Pricing for Profit
• The Pricing Calculator 
• Popular Sales Techniques

8th July 2024

Week 11 - Branding and Marketing

• Creating a desirable website.
• Social Media Marketing. 
• Word of Mouth Marketing and Customer service.

15th July 2024

Week 12  - Getting Ready to Launch

• Bringing it all together 
• Photography, Business and Mindset
• Course review and the next steps

Case Study - Susanna Katajala

Susanna dreamed of pivoting from her current employment to starting her new photography business.  She attempted a few newborn sessions but soon realised she needed help getting started. Susanna, still in full-time employment and a mum of two, has done an AMAZING job in completing several portfolio-building sessions since beginning the course in January. That’s just three months to get to this level! Let me tell you, it took me years and many, many sessions to get my photography to this level!

Here is what Susanna had to say:

‘Russ! Big thanks. This course was more than I could ever expect. Your teaching is amazing. I’m speechless about how this all could happen in a few months! Thank you so much!

Case Study - Chantal Beaumont

After the birth of her own baby, Chantal experienced a newborn session and loved the idea of starting a career photographing newborn babies herself. Chantal was the perfect student and blew me away with how she completed the practical tasks, studied the course notes and implemented them with her first model portfolio-building sessions. These images are from her first two sessions, (taken while the course was still running), and they are just amazing. Well done Chantal! 

Here is what Chantal has to say about the course:

'’I'd just like to say thank you so much for such an amazing course, your support, guidance and specific detailing has been magnificent and I’m so grateful for you putting this course together! I’ve only photographed four babies/families and I’m honestly so proud of how far I’ve come and the results of my hard work, thanks to you. Russ, you gave me the skills I needed to get started and the knowledge to really pursue my dream.

Case Study - Narita Brugnara

Although Narita had some experience in photography, she had never photographed a newborn at the time of joining the programme. After just six weeks she photographed her first newborn baby model and look at the results! 

Here is what Narita had to say about the course:

"I have just completed Russ's newborn photography foundation course and I can say it was a wonderful experience of learning and it has changed my life. I am very proud of the work I’m doing at the moment, even if I’m just a beginner newborn photographer. I am not usually a big fan of online courses, but Russ made me change my point of view with his way of teaching. Russ is an amazing professional, very passionate and has incredible attention to detail. He is always available for any doubts and his feedback makes all the difference! Every lesson is very well detailed with videos, and notes that you can print and organize in a folder to always have with you. Russ always tries to be sure everyone fully understands each lesson and is willing to answer any questions we may have, even after the lessons. If you are looking to improve your photography skills or want to learn the world of newborn photography, Russ is the right person for you. Definitely a highly recommended investment!"

Case Study - Fiona Marion

Fiona had already invested in most of the equipment she needed to start her new photography business but needed help getting started. Being a mum of three and still in full-time employment, she has done a fantastic job of not just completing the course, but she is now capturing beautiful newborn images to add to the new website she is building.

Here is what Fiona has to say about the course:

'The Newborn Foundation course was over and above anything I could have imagined it would be. Having no experience in newborn photography, I was amazed I was able to photograph a live baby only a few weeks later based on the excellent, in-depth quality and quantity of learning materials and tuition supplied throughout the course. Russ was an incredible mentor, whose communication, organisation and passion for teaching really pushed me forward and inspired me to achieve. Highly recommended!'